Internet users are changing their privacy-protecting habits, as shown by a recent Pew Internet & American Life Project study. Adults in the US are monitoring what is available about themselves on search engines and social network
ing sites at higher levels, but the individuals who are doing this most often are younger people.
Knowing what comes up from adult Internet users' name search and maintaining their own online identity has now become a common practice. As the study shows, 57 percent of respondents now use search engines to find information about themselves online, up from 47 percent in 2006. 46 percent of online adults have created their own profile on a social networking site, from twenty percent in 2006.
Not only do respondents monitor their own digital footprints, it is more widespread to do the same with others. 46 percent of Internet users search for online information about people from their past, up from 36 percent in 2006. 38 percent search online about their friends, up from 26 percent.
With the need to manage online identity more standard knowledge than ever, specific activities are also increasing. But young adults, in this case those from eighteen to 29 years old, perform privacy management more often across the board. 44 percent of young adult Internet users take steps to limit the amount of personal information available about them online. Only one third of ages thirty to 49 do the same, one quarter of ages fifty to 64 and one fifth of those aged 65 and older.
With the same age group, 71 percent change the privacy settings on their profile to limit what they share online, but 55 percent of SNS users 50-64 change default settings. Nearly half of young adults (47 percent) delete comments others made on their profile, while 29 percent of 30-49 and 26% of 50-64 have done so. 41 percent have removed their names from photos where they were tagged. Less than one in four aged thirty to 49 and eighteen percent of those 50 to 64 have done the same.